Webinar
Gary Marx
Director, CRO
In the Wingify webinar, Gary Marx from Roundbarn Labs, a Senior Director of Conversion Rate Optimization, shares his insights on coordinating paid marketing and Conversion Rate Optimization (CRO) for higher returns on ad spend. He discusses the importance of getting users through the funnel quickly, using tools like Wingify for creating responsive versions of websites, and eventually developing dedicated landing pages.
Gary also recommends five tests based on different channels, which he suggests are crucial for businesses to focus on. The webinar concludes with a Q&A session, where Gary addresses questions about prioritizing development tasks. He suggests aligning requests with business goals and demonstrating how these requests can contribute to achieving these goals, such as increasing the return on ad spend. The webinar was interactive, encouraging attendee participation and fostering a conversation around the topic.
In our latest research, we interviewed and surveyed 400 European online shoppers to find out what users expect from eCommerce shops in 2023. We then distilled these results and converted them into actionable insights. Join us in this webinar to uncover the results of our recent study, "What Users Expect from Online Shops," and experience a deep dive into the online buying preferences of EU shoppers to understand what makes a Great eCommerce experience in 2023.
Jan Marks
Ruben de Boer
In this webinar, Sarah Fruy talks about how she started experimentation at her organization and leveled up by scaling to personalization. She discusses what it takes to start experimentation for decision-making and guaranteed growth and much more.
Sarah Fruy
Free for 30 days. No credit card required.
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