Wingify Experimentation Suite
Test more. Guess less.
Run more experiments without the manual work. Wingz proposes hypotheses, sets up tests, and provides the result.
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The complete flight plan from insight to action
Wingz AI runs it as one continuous loop: understand each user, decide what's most relevant for them, act on it and then measure the result.
Understand
The Problem
Fragmented Tech Stacks
When marketing, product, and engineering use separate tools, execution slows down. Wingify replaces fragmented tech stacks with a unified data foundation, seamlessly linking insights to action across every stage of the funnel.
Let AI run optimization, end-to-end.
PRead behavioral, contextual, intent, and emotional signals, including from anonymous visitors.
Wingz AI connects that understanding and determines the next best move: the right experience, feature, message, or recommendation for each person.
Turn decisions into live experiences the moment they matter, using the same data and intelligence across the same connected suite.
Weight every action against business outcomes, turning results into new learning that makes every next decision better.
Product Offerings
Growth without the guesswork
Every offering runs on the same data and the same intelligence, so what you learn in one becomes an action in the next.
Wingify Personalization Suite
A single page, customized for every user
Tailor experiences to live behavior, context, and intent. Wingz builds the audience and picks the content.
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Wingify Analytics Suite
See what visitors actually do
Behavior, journeys, and feedback in one place, so the signals behind every number stay visible.
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Wingify Feature Management Suite
Ship features safely
Release to the right cohorts and expand or revert based on what happens. Wingz monitors the rollout and flags what needs attention.
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Wingify Commerce Suite
Browsing and buying, made effortless
Search, recommendations, and catalogue merchandising working together on one storefront.
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Wingify Customer Engagement Suite
Nudge users even after they leave
Reach people based on the intent they’ve already shown. Wingz picks the right moment and channel.
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Connect Wingify to the stack you already run
Wingify integrates with major SDKs, analytics tools, CDPs, CMS platforms, and CRMs your teams already rely on, with one-click integrations.
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Given we were dealing with a perennial issue of low conversion rates on our eCommerce store, we wanted to bring in someone who has already tackled this successfully. Since we did not have the bandwidth to build a team in-house, we decided to try Wingify.
Daniel Kamen, eCommerce Director
Who runs their optimization program on Wingify
Build your roadmap on evidence, not assumptions.
Product & growth teams
Use experimentation and feature management to ship faster and prove impact.
Marketing & CRO teams
Use analytics and personalization to raise conversion from existing traffic.
UX research & design
Validate a concept before you spend time building it.
Support teams
Identify gaps in user interactions to improve customer experience.
Enterprise-grade security & support from day one
Wingify meets the highest security and data privacy standards across the globe, with 24/7 priority support.
Certified and compliant
We carry industry-leading certifications. Your data stays protected while helping you meet global and regional regulatory requirements with confidence.
Store your data where you need it
Data centers in the US, the EU, and India.
Support that you can count on
A dedicated success manager and technical experts, with 24/7 support and a consistent CSAT of 99%.
Ready to See Closer to Grow Faster?
Frequently asked questions
Here is what teams usually ask before they start
Wingify differs from separate specialized tools by running every module on one source of truth. Most stacks force teams to move data between tools and reconcile mismatched audiences and metrics. With Wingify, insights, audiences, and results stay consistent across analytics, experimentation, personalization, commerce, feature management, and engagement, so a segment built in one place can support multiple workflows.
Wingify lets technical and non-technical teams use the same platform in different ways. Marketers and analysts work through the visual editor and no-code controls to build experiments and personalization. Engineers use server-side testing, feature flags, and APIs for backend logic. Both teams operate from shared data and audiences, so their work stays connected.
Wingify integrates with the tools your teams already run, across several categories:
Analytics and product: GA4, Mixpanel, Amplitude
CDP and CRM: sync audiences in and out of your marketing and sales systems
CMS and commerce: connect to the platforms that power your storefront and content
SDKs and ABM tools for deeper segmentation and cross-channel campaigns
The platform pulls data in for segmentation and pushes results back out for reporting, so engineering doesn't rebuild the plumbing each time.
Wingify holds the following security and privacy certifications and supports applicable compliance standards and regulations:
ISO/IEC 27001:2022
ISO/IEC 27701
ISO/IEC 27017
ISO/IEC 27018
SOC 2 Type II
GDPR
HIPAA and PCI DSS v4.0.2
CCPA
Wingz is Wingify's agentic AI layer which automates the manual work behind optimization: it analyzes user behavior, generates test ideas, builds ready-to-launch campaigns, and summarizes reports.
