Grow revenue on autopilot
Personalized experiences drive measurable uplift - up to +5-10% average revenue increase on targeted audiences, campaign after campaign.
Wingify Personalization Suite
Personalize every customer journey
Wingify Personalization understands what each visitor needs in the moment and shows them the right message, offer, content, or journey — even when they are anonymous. Wingz reshapes it in the moment, inside your rules, and proves it works.
The Problem
90% of your visitors are completely anonymous.
Don’t let them slip away.
No history, no profile, no prior data.
Wingify personalizes from the very first click, so even anonymous visitors get an experience that feels made for them.
Rules were written last quarter. Decisions are made now.
Wingz AI works the loop for every visitor, in the moment.
Intent, affinity, emotion, engagement, history, account data, context — all computed together, live, even for visitors with no profile and no login.
AI works out which signal should win for this visitor, on this page, for the metric you named.
No one pre-builds forty variations. Wingz writes the copy, picks the proof, swaps the imagery, and checks the rules — all before the page renders.
Wingify measures what works and gets smarter with every visit.
Read every signal. Make one decision.
Wingz reads the visit and the data you already have, to decide what each visitor needs right now.
Intent & propensity
What they're here to do, & how likely they are to do it.
Affinity
What they keep coming back to.
Emotional need
How they want to be sold to.
Engagement level
How invested they are, right now.
History & attributes
What you already know about them.
Account & external data
What your other systems already know.
Context
Where, when, and how they arrived.
Build it by hand. Or let Wingz fly.
Personalization can be fully yours, fully AI, or anywhere in between. It runs on a simple loop — build an audience, approve the experience, measure the result — and you stay in control at every step.
Who to show it to. Every audience in one list — what Wingz suggests and what you built. See the signals behind each one, its share of traffic, and the revenue at stake. Approve, edit, or decline in place.
What they'll see Wingz drafts the experience from your copy, picks the proof, and swaps the imagery — then you get the last word. Preview exactly what each audience will see before anything goes live.
Whether it worked See the result for each audience, not just the campaign overall. A winner for one audience is never hidden by a loser in another.
Great personalization starts with solid data
Bring every customer signal into focus. Unify visitor data, enrich it with your other tools, and let Wingz uncover the patterns worth acting on. Then build audiences from any signal and deploy them everywhere.
Tailored experiences. For every user.
Turn visitors into loyal customers
Strengthen brand loyalty at every touchpoint. Relevant, tailored experiences build trust and keep people coming back.
Reach everyone (not just logged-in users)
Personalize all your traffic, even the 90% that’s anonymous or first-time, without relying on cookies or waiting for enough data to build a profile.
Move faster, without developers
No-code deployment means your team can launch and iterate independently, cutting time-to-value from weeks to minutes.
Decide with confidence
Every campaign is backed by real performance data, so you're never guessing what's working and what isn't.
Focus your roadmap on what matters
Prioritize personalization efforts by potential business impact, so your team's time goes toward the changes that make a difference.
The rest of the loop
Start with what you need today and add more as you grow, all on one connected platform.
Explore Wingify Platform →Wingify Experimentation
Learn, test, act, repeat: Code-free edits, rapid testing and progressive rollouts.
Wingify Commerce
Seamless browsing, seamless buying: Search, recommendations and catalogue merchandising together in one space. Purchasing made effortless.
Wingify Analytics
Know your customers: Understand your audience on a deeper level. Real-time behaviors and AI insight uncover what they need before they know it.
Wingify Feature Management
Roll out with confidence: Wrap features behind flags, test different versions, personalize them, monitor impact, and automate rollouts from the dashboard - without a redeploy.
Wingify Customer Engagement
Get closer : One source of intelligence, every channel. Email, SMS, push, and in-app work together for deeper engagement – across every touchpoint.
For us, the real reason that we chose Wingify, and what differentiated Wingify from the competitors, was the level of service that we were offered.
- Alex McClean, Conversion Rate Optimization Manager
Enterprise-grade security & support from day one
Wingify meets the highest security and data privacy standards across the globe, with 24/7 priority support.
Certified and compliant
We carry industry-leading certifications. Your data stays protected while helping you meet global and regional regulatory requirements with confidence.
Store your data where you need it
Data centers in the US, the EU, and India.
Support that you can count on
A dedicated success manager and technical experts, with 24/7 support and a consistent CSAT of 99%.
Make every experience
relevant
Frequently Asked Questions
Here is what teams usually ask before they start
Wingify Personalization is the website personalization platform for teams who want to target, launch, and measure tailored experiences on their own.
Wingify Personalization is built for CRO and growth managers, ecommerce teams, marketers, product teams, and digital experience teams who want to turn customer data into more relevant journeys. It helps teams understand audiences, target the right segments, personalize key touchpoints, reduce guesswork, and improve engagement, conversion, and customer experience across their websites and digital channels.
A/B testing compares different versions of an experience to learn which one performs better. Personalization uses data about visitors, segments, behavior, or intent to deliver different experiences to different audiences. Wingify Experimentation helps teams test ideas, compare variations, and measure uplift. Wingify Personalization helps teams use audience data and targeting to create tailored experiences for specific visitors and customer journeys.
Wingify Personalization reaches anonymous and first-time visitors using real-time signals like referral source, device, browser, location, page behavior, scroll depth, time on page, and clicks. These signals help teams place visitors into relevant segments and trigger experiences based on what they are showing interest in now.
Predictive Data, Emotions, and Wingz AI solve three different parts of personalization: adapting experiences, understanding emotion, and helping teams move faster with AI.
Predictive Data reads real-time signals to adapt experiences based on intent, affinity, and likely next actions.
EmotionI uncovers emotional drivers so teams can create experiences that better resonate with each audience.
Wingz AI helps generate personalization ideas, messaging, targeting logic, and optimization insights faster.
Wingify Personalization integrates with tools across analytics, CDP, CMS, ABM, CRM, data enrichment, and tag management. Examples include: Google Analytics, HubSpot, Salesforce, Segment, Notion, and more.
You can start by selecting templates or with simple signals like traffic source, device, location, page behavior, clicks, scroll depth, and time on page. As you grow, you can add customer attributes, uploaded lists, CRM data, third-party data, and predictive insights to create richer profiles.
Wingify Personalization helps measure impact by comparing personalized experiences against goals like clicks, conversions, revenue, engagement, or other KPIs.
Wingify Personalization minimizes website slowdown by using SmartCode to load and apply experiences efficiently. For web campaigns, correct SmartCode placement and setup help reduce flicker and keep experiences smooth for visitors.
