Wingify Plan
Give your team a unified place to collect ideas, ideate on improving UX, decide what to optimize next, and manage the program end-to-end.
Wingify closes the loop between stages, so your behavioral data fuels your testing roadmap, and your experiments power your personalization, creating a continuous cycle of learning. Each result feeds the next cycle automatically, so your revenue, margin, user understanding, and speed to market all compound over time.
No more ideas lost across docs, sheets, and sticky notes. Everything worth testing lives in one repository the whole team can see.
Score and rank ideas based on effort involved and business impact, so the pipeline reflects priorities, not individual opinions.
Roll individual test results up to the metrics leadership cares about, and show what the program returned.
Ideas for experiments come from everywhere, and they usually scatter everywhere too. Wingify Plan pulls them into a single, structured home.
Grab snapshots from competitor websites, log them as observations, or compile ideas from your team.
Link each idea to the heatmap, recording, funnel, or survey that inspired it, so a hypothesis carries its proof, not just an opinion.
Give research, design, product, and marketing one shared source of truth, instead of five private lists that never meet.
Keep a record of what you tried, what worked, and what did not, so this quarter’s learning sharpens next quarter’s bets.
Great teams are not the ones with the most ideas. They are the ones that pick the right idea and see it through.
See how teams use Wingify Plan to turn a pile of ideas into a program that pays off.
Give every team a single front door to submit experiment ideas, so nothing good gets lost in a DM or a doc.
Prioritize the backlog into a sequenced plan, and walk into planning with a defensible order of what to test and why.
Search past hypotheses and results before you spend a cycle re-running a test someone ran last year.
Roll test-level wins into a program view that shows impact on core metrics, ready for the next business review.
Hand them the repository and the board, and let the program’s history bring them up to speed without a single handover meeting.
Keep multiple teams testing on the same properties without stepping on each other, with shared visibility into what is live and where.
Wingify Platform helps me quickly and easily find conversion optimization wins that I can standardize across our whole enterprise. I don’t like to use the phrase ‘best practice’ unless I can prove it, and my proof is in the data provided by Wingify.
Director, User Experience
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