Webinar
Starting Experimentation and Scaling to Personalization
Sarah Fruy
VP of Marketing
Webinar
Sarah Fruy
VP of Marketing
The webinar, led by Sarah Fruy, former VP of Marketing at Linqia, focuses on the importance of adaptable and data-driven marketing strategies. Sarah shares her experiences in changing the North Star Metric based on the evolving goals of the business, emphasizing the need to understand the customer journey and what drives results. She also discusses the role of experimentation in validating assumptions and formulating hypotheses.
The host facilitated an engaging Q&A session, addressing questions about eliminating assumptions in hypothesis formulation. Attendees are assured that the recording and presentation will be shared post-webinar.
The initial 30 days of your experimentation program serve as a litmus test for the vision and purpose behind your project. Learn how to kickstart and navigate this journey successfully.
Joe Johnston
Join us for an inside look at how Wingify used its own platform to streamline onboarding, accelerate feature adoption, and dramatically increase key business metrics—proving the power of “drinking your own champagne.”
Mahek Shah
Mayank Jha
Free for 30 days. No credit card required.
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Free for 30 days. No credit card required.