AB Tasty and VWO have united, because half the loop was never enough.

Learn about the merger

Webinar

Deep Dive: Heuristic Analysis and VoC

40 mins
Alexandra Cîmpan

Alexandra Cîmpan

CRO Lead

Pearmill

In this webinar, we’ll delve into the pivotal role of Heuristic Analysis in shaping successful experimentation and optimization strategies, especially in the current landscape where customer understanding is paramount for business success.

Our guest speaker, Alexandra Cîmpan, CRO Lead at Pearmill, will share insights and proven strategies on how you can effectively leverage Heuristic Analysis, supplemented by VoC research, to enhance customers’ experiences and optimize your CRO efforts. Get hands-on with practical case studies and understand how these strategic principles can be applied to different scenarios, transforming your experimentation process.

Key Takeaways

  • Understand the core principles of Heuristic Analysis and how it can shape successful experiments
  • Learn how to supplement Heuristic Analysis with VoC research to achieve a deeper, more nuanced understanding of your customers
  • Walk away with practical strategies to effectively integrate Heuristic Analysis and VoC research into your CRO efforts.

More Webinars

From Click to Call: Creating Landing Pages that Actually Convert to Sales Call

Most marketers are guessing when it comes to turning clicks into calls. Get real strategies to connect the dots between landing page visits and valuable phone leads. Zac from CallRail and Ajit from Wingify will give you the tools to stop winging it and start seeing results—now.

Zac Elbel Zac Elbel
Ajit Singh Ajit Singh
Watch Now

Fireside Chat: Wingify’s Enhanced Stats Engine and More!

Join Wingify’s Lead Data Scientist, Ishan Goel, for an insightful fireside chat on the enhanced stats engine. Discover new reporting features, upcoming improvements, and get answers to your questions in a live Q&A.

Ishan Goel Ishan Goel
Thejas Sridhar Thejas Sridhar
Watch Now

The better way to test,
learn and grow

Get a Demo Start Trial