Webinar
Rishi Rawat
Founder
Vipul Bansal
Group Marketing Manager
The webinar, hosted by Vipul from Wingify, featured Rishi Rawat, Founder of Frictionless Commerce, who emphasized the importance of unique storytelling and surprising details in copywriting for conversion rate optimization. Rishi shared insights on how businesses often overlook their unique aspects, which can be powerful conversion catalysts.
He used the example of the website Skip Lagged, which effectively leveraged their unique story of overcoming a lawsuit from United Airlines. Rishi also highlighted the importance of surprising details, using a hearing aid company as an example, and how interactive elements can positively impact conversion rates.
A first-of-its-kind panel discussion where attendees get a chance to share their thoughts on the topic being discussed and interact with the panel members by coming LIVE on (virtual) stage.
Brian DeKemper
Giuseppe Auricchio
When you choose the big risk, large-scale changes, against the smaller, more incremental tests, you need to know you’re balancing right and not sacrificing learnings that the small changes can provide. In this webinar, learn how you can develop your own strategy, balancing the big and the small.
Iqbal Ali
Shanaz Khan
Free for 30 days. No credit card required.
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Free for 30 days. No credit card required.