Webinar
Lee Bradshaw
Head of Organic Growth, Zuru Media
The webinar, hosted by Wingify's Siddharth, features Lee Bradshaw, Head of Organic Growth at Zuru Media discussing the application of Agile and Kaizen principles in Conversion Rate Optimization (CRO). Lee, with 15 years of experience in digital marketing, shares how he transformed CRO at Zuru Media by introducing an agile approach, focusing on iterative changes and constant forward momentum.
He discusses how this approach has increased testing output, reduced turnaround time, and accelerated CRO across client sites. Lee also shares his experience in implementing Kaizen in SEO, emphasizing the importance of continuous incremental change. The webinar concludes with a Q&A session, addressing challenges in implementing Kaizen.
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Joe Johnston
From the early stages of growth to scaling and expanding into enterprise-level success, every eCommerce business faces unique challenges. Ilan Hurwitz shares how to navigate these phases with effective experimentation, actionable strategies, and practical tips that can drive real results at each stage.
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Free for 30 days. No credit card required.
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