Webinar
Jan Marks
Ex - Director, Europe & Latin America, Wingify
David Otero
Sr. Consultant International Data
The webinar, hosted by Jan from Wingify, delves into the process of conversion rate optimization testing, featuring insights from experts David Otero and Sergio. David, with his 13 years of experience, emphasizes the importance of patience and caution when interpreting initial test results. Sergio provides a walkthrough of the Wingify platform, highlighting its ability to provide detailed results, including heat maps for specific variations and post-test segmentation.
The platform's capabilities allow for a deeper understanding of visitor behavior, aiding in identifying problems or successes in tests. The webinar encourages audience engagement and offers further assistance for a more in-depth understanding of the platform.
The success of your testing program is directly proportional to the quality of your hypotheses. Therefore, getting them right becomes imperative. In this session, Haley will talk about two practical frameworks that you need to get the most out of any testing program: The ResearchXL framework and the PXL prioritization framework.
Haley Carpenter
Shanaz Khan
David Mannheim, the founder of User Conversion, has spent years trying to understand why ideas fail and how to come up with the ones that succeed. In this session, he'll show you how he's helped companies like Sports Direct, Boots, and BrewDog create ideas for testing that are innovative, unique, creative, and, above all else, impactful.
David Mannheim
Vipul Bansal
Free for 30 days. No credit card required.
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