Webinar
Julia Simon
VP APAC
Georgia Shield
Web Technology Lead APAC, ResMed
Carleen Harawira
General Manager Marketing & Customer Experience, Shaver Shop
Not every experiment is a winner – and that’s exactly why we love them.
In this live session, we’ll dive into real experiments and A/B tests – the ones that nailed it, the ones that surprised us, and the ones that humbled us.
We’ll walk through the idea, the hypothesis, and the setup… and before we reveal the results, you’ll get to interact and vote live on whether each test was a top or a flop.
Because even when a test doesn’t perform as expected, the learning is often the biggest win.
Together with ResMed and Shaver Shop we’ll walk through 5 experiments that truly moved the needle, across banking, luxury, and beauty.
How to turn test results, good and bad, into meaningful decisions
Why some “sure bets” flop (and what they reveal about user behavior)
Practical experiment ideas you can adapt and run yourself
A smarter way to judge tests beyond simple win/lose outcomes
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Kit Heighway
Stop juggling multiple tools—and multiple subscriptions. Digital optimization is too often fragmented. You analyze user behavior in one platform, then switch to another to run experiments. The result?…
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Free for 30 days. No credit card required.
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