Webinar
Celina Wong
Sr. Director of Analytics and Strategic Insights
Marielle Nwana
Analytics Manager
Mary Kate Cash
Head of Growth Marketing, North America
In this webinar, Tula Skincare, the renowned probiotic skincare brand, outline the challenges they face in getting data-driven personalization and customer engagement.
We explore how to access first-party data, including implicit and explicit data, to enhance the customer experience.
We share strategies on how to make customers feel valued and rewarded for sharing their information. How to do that while creating a seamless customer journey. Fun ways you can engage with your audience. Lastly, get insights into the collaborative teams and processes necessary to be able to test and experiment in these areas!
Webinar Highlights:
In Episode 4 of The Taste Test, host Kate Feng from Wingify sits down with Kit Heighway, Director of Optimisation at Daydot (part of FutureGroup), to explore how…
Stop juggling multiple tools—and multiple subscriptions. Digital optimization is too often fragmented. You analyze user behavior in one platform, then switch to another to run experiments. The result?…
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