Webinar

Live from Accu Stadium: Scoring Big with Experimentation in E-Commerce

Luke Jagger

Luke Jagger

Head of UX and Creative Strategy

Accu
Matthew Maidment

Matthew Maidment

Head of CX

REO
Megan Tunney

Megan Tunney

Customer Success Manager

VWO AB Tasty

We took experimentation out of the office and onto the pitch.

Broadcast live from Accu Stadium in Huddersfield, this session gives you a behind-the-scenes look at how data, testing, and teamwork come together to drive e-commerce performance.

You’ll hear how Accu, alongside REO and Wingify, put experimentation into action, turning insights into continuous improvement across their digital experience.

Meet the Teams

Accu: A leading e-commerce platform supplying precision engineering components to innovators worldwide

REO: A digital agency focused on performance and experimentation, helping brands use data to drive meaningful results.

Wingify: A global platform for experimentation and personalization, empowering teams to optimize experiences and accelerate growth.

What You’ll Learn

  • How Accu uses experimentation to improve customer journeys and on-site performance
  • The power of partnership: how REO and Wingify work together to accelerate testing and insights
  • Lessons from the field: practical examples of tests that delivered impact

More Webinars

Redefining Experimentation: What Should Optimization Look Like in 2026?

Gartner says 53% of personalization backfires. Karamvir Singh, Director of North America at Wingify, shows what a validated, AI-led optimization loop looks like in 2026, with Wandz live on screen.

Karamvir Singh Karamvir Singh
Register Now

Building the Buzz: Growing an Experimentation Culture Across a Large Organisation

Manjot Jaswal (RS Group) shares the SHARE framework and hard-won lessons for building an experimentation culture that sticks in a large organization.

Manjot Jaswal Manjot Jaswal
Register Now

The better way to test,
learn and grow

Get a Demo Start Trial