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Webinar

How Experimentation Culture Drives Digital Success

Pascal Davis

Pascal Davis

Product & Experimentation Leader, ex ManoMano, ex Accenture Song

AB Tasty VWO

Today’s landscape demands constant evolution. Products need to be laser-focused on efficiency, while managing risks with a keen eye. That’s where CRO comes in – it’s the key for driving impact through strategic product decisions. But to truly thrive, we need to go beyond just playing it safe. We need a culture of experimentation!

How can testing hypotheses with reliable data reduce risks and guide product development towards business success? 

This webinar is designed to inspire Experimentation, Marketing and Product leaders to establish a continuous “Test and Learn” culture and optimize resources through measurable results.

In this action-packed session, you’ll learn how to:

  • How to enhance the digital experience and organize effective Product and CRO teams?
  • What essential skills does every team need to thrive?
  • Discover the methodology and RACI (Responsible, Accountable, Consulted, Informed) framework for successful experimentation.

Join Pascal Davis, a specialist in data-driven Experience Management, who has worked for over a decade in Silicon Valley, ManoMano and Accenture. He brings a wealth of experience and strategic vision to team organization and culture.

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