Hubert Wassner is Chief Data Scientist at AB Tasty with over thirty years of experience in AI and machine learning. He builds advanced statistical models, shares insights on the blog, and helps brands make confident, data-driven decisions. His most recent achievement is obtaining a patent for RevenueIQ.
8 Min Read
Sample Size Calculation in A/B Testing: 7 Best Practices
10 Min Read
Frequentist vs Bayesian Methods in A/B Testing
5 Min Read
Mastering Revenue Metrics: Understand the Power and Practical Use of RevenueIQ
5 Min Read
Is Your Average Order Value (AOV) Misleading You?
5 Min Read
Minimal Detectable Effect: The Essential Ally for Your A/B Tests
7 Min Read
A/B Testing: It’s Not Just About the Outcome
3 Min Read
Transaction Testing With Wingify’s Report Copilot
5 Min Read
Mutually Exclusive Experiments: Preventing the Interaction Effect
5 Min Read
The Truth Behind the 14-Day A/B Test Period
8 Min Read
Optimizing Revenue Beyond Conversion Rate
11 Min Read
A/A Testing: What is it and When Should You Use it?
7 Min Read
How to Better Handle Collateral Effects of Experimentation: Dynamic Allocation vs Sequential Testing
