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Wingify Commerce Suite > Recommendations

Turn your recommendations into revenue

AI-powered product recommendations that personalize every shopping moment—so you lift AOV, conversion, and discovery without guesswork.

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Turn your recommendations into revenue

Personalized discovery

Show shoppers products they’re more likely to love, click, and buy.

Strategic control

Adjust, preview, and optimize recommendations without relying on guesswork or developer support.

Revenue growth

Turn more moments across the shopper journey into opportunities to discover, add to cart, and purchase.

Built for the everyday reality of ecommerce

You already have enough to manage. Your recommendation engine should work with your goals, your campaigns, and your customers, not against them.

Recently viewed men’s shorts recommended back to a shopper

Why recommend your new line of hiking boots to someone clearly looking for running shorts? Show shoppers products that match what they’re browsing, buying, and coming back for.

You shouldn’t have to guess which recommendations are driving results. See how strategies perform, compare what works best, and optimize with confidence – no black box here.

AI can do the heavy lifting, but your team still calls the shots. Promote key products, prioritize campaigns, manage stock, and create category-specific rules when needed.

React quickly to trends, seasons, stock changes, and campaign priorities without waiting on a dev ticket every time you need to make an update.

Recommended browsing, buying,
and back again

Meet shoppers with relevant products wherever they are in the journey, whether they're just exploring, ready to purchase, or returning for more.

Browsing shoppers recommendations

Homepage

Welcome shoppers with personalized inspiration, trending products, popular categories, or recommendations based on previous behavior.

Category and listing pages

Help customers navigate large catalogs with relevant product suggestions and ranking logic that reflects shopper intent and merchandising goals.

Everything you need to recommend, control, and optimize

All the features you need to launch smarter recommendations, shape what shoppers see, and improve performance over time.

AI-powered strategies

Launch proven recommendation blocks like best sellers, trending products, similar items, frequently bought together, recently viewed, and selected for you.

Shopper resting while the Wingify bird brings a recommendation

Category exceptions

Use one global strategy, then tailor recommendations for specific categories, brands, products, or campaigns.

Preview mode

See what shoppers will see before recommendations go live, so you can validate relevance with confidence.

Speedy setup

Deploy recommendations with product feeds, APIs, JavaScript tags, or CMS-based delivery.

Performance reporting

Understand which recommendations, placements, and strategies are contributing to engagement and revenue.

Merchandising controls

Boost, exclude, or prioritize products based on campaigns, stock, margin, seasonality, or business goals.

Powerful recommendation strategies for every ecommerce moment

Selected for you

Personalize product discovery based on shopper behavior, preferences, or contextual signals.

Best sellers and trending products

Surface high-performing products to build confidence and guide shoppers toward popular choices.

Similar products

Help customers continue browsing when they are comparing items or when a selected product is not the perfect fit.

Frequently bought together

Increase basket size by recommending complementary products and natural add-ons.

Recently viewed and product recall

Make it easy for returning visitors to find products they already considered and continue their purchase journey.

Abandoned cart recommendations

Bring shoppers back with personalized product suggestions in cart recovery emails or onsite messages.

Replenishment and repeat purchase

Recommend products when customers are likely to buy again, especially for consumable, routine, or repeat-purchase categories.

Seasonal and campaign-based recommendations

Adapt recommendations for key commercial moments such as holidays, product launches, promotions, and peak sales periods.

Category-specific recommendations

Tailor strategies for specific categories where shopper intent, product relationships, or business priorities differ from the rest of the site.

Powerful on its own.
Even stronger as part of Wingify Commerce.

Start with what you need today and add more as you grow, all on one connected platform.

Explore Wingify Commerce

Wingify Search

Help shoppers find what they came for, using semantic search that understands intent.

Learn More

Wingify Merchandising

Decide what gets promoted, prioritized based on campaigns, inventory, seasonality and business goals

Learn More

Enterprise-grade security & support from day one

Wingify meets the highest security and data privacy standards across the globe, with 24/7 priority support.

Certified and compliant

We carry industry-leading certifications. Your data stays protected while helping you meet global and regional regulatory requirements with confidence.

soc type2 certificattion
ccpa ready certification
hippa ready certification
ccpa ready certification
gdpr ready certificattion
International Organization Standardization Certification
gdpr ready certificattion
International Organization Standardization Certification
ccpa ready certification
International Organization Standardization Certification
International Organization Standardization Certification

Store your data where you need it

Data centers in the US, the EU, and India.

Support that you can count on

A dedicated success manager and technical experts, with 24/7 support and a consistent CSAT of 99%.

Make every product
recommendation count

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Frequently Asked Questions

Here is what teams usually ask before they start

Wingify Recommendations uses contextual signals like location, device type, and real-time browsing behavior to serve relevant products immediately. We also leverage "cold start" algorithms that use product data and semantic proximity to ensure even new visitors see helpful suggestions from their first click.

Yes, you can use Wingify Recommendations to test algorithms to verify which strategy drives the most revenue or engagement before making it the default for shoppers.

In Wingify Commerce, product recommendations are AI-driven suggestions tailored to an individual shopper’s specific behavior and intent. While Merchandising is the set of rules and logic that determines how products are ranked and displayed across your site to meet commercial goals. Recommendations shows what’s most relevant to the person, while Merchandising gives you control over what’s most important to the business. The two run together so shopper relevance and business goals both hold.

Built-in recommendation tools on ecommerce platforms typically cover basic "best sellers" or static "related products" based on simple purchase history. While Wingify Commerce's Product Recommendations do much more by using advanced AI models, real-time behavioral data, and sophisticated merchandising rules that allow you to boost, bury, or exclude products.

Yes. Wingify Commerce is designed to handle complex feeds with millions of SKUs. Whether you have a boutique catalog or a massive multi-category inventory, the engine ensures fast, relevant delivery without performance lag.