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Is experimentation only about instant revenue uplift?

Experimentation, as a method to validate a hypothesis, has proved its worth time and again. The sales pitch, however, for a proposed experiment has always focused on adding instant revenue to the business. But, as business people, we all know the effort that goes into earning even a single dollar.

Hear from the experts in the business as they discuss the most important question - Is experimentation only about instant revenue uplift?

Join in LIVE for this amazing panel discussion where the audience gets the chance to be an active part of the discussion as well.

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