Author Profile of Ken Lilly

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AB Tasty and VWO have united, because half the loop was never enough.

Ken Lilly

CXperts Inc

Ken is a Customer Experience Strategist dedicated to helping brands build seamless, high-converting digital journeys. Through data-driven testing and optimization, Ken bridges the gap between user behavior and measurable business growth.

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6 Min Read

The Power of Less: How Graco Baby & CXperts Used Qualitative Insights to Streamline Product Assortment and Boost Revenue

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Ken Lilly

The Power of Less: How Graco Baby & CXperts Used Qualitative Insights to Streamline Product Assortment and Boost Revenue

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