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Integration

Wingify Jira Integration

Create a ticket in Jira from your Wingify hypothesis and observations

Integraciones > Jira

About Jira

Jira is a project management and issue tracking software developed by Atlassian. It helps teams plan, track, and manage work through features like customizable workflows, agile boards, bug tracking, and reporting tools. Originally created for software development teams, it’s now widely used across various industries for task management and project coordination.

Benefits

This integration allows Wingify to automatically push observations and hypotheses as tickets into Jira. Teams can then track and manage these tickets directly in their Jira projects.

So when the user observes something important about user behavior or website performance and documents it in Wingify as Observation and Hypothesis, it automatically creates a Jira ticket.

So if your team uses Jira for issue tracking, this integration ensures that insights are quickly turned into actionable tasks.

Use cases

1. Bug tracking from session recording and heatmaps

Create Jira tickets for any issues or bugs identified from heatmaps or session recordings. For instance, suppose the heatmap indicates that 75% of users are unable to click the payment button on mobile. 

Once you create an Observation or Hypothesis from this insight in Wingify, it will automatically convert into Jira ticket with user recordings for the dev team to fix mobile compatibility.

2. Feature development from user insights

Convert valuable Wingify observations about user behavior (like drop-offs in checkout) into immediate Jira development tasks for product improvements. For instance, suppose the funnel in Wingify indicates that 40% of users exit during form completion. This observation can be automatically converted into Jira ticket suggesting field reduction and auto-fill implementation. 

 

As a hands-on user of Wingify, I’ve personally experienced how quickly it allows prototyping and testing of new ideas, features, and content. The ability to push changes, without having to involve multiple teams to relaunch areas of the site can’t be praised highly enough, and the ability to reverse those same changes instantaneously is equally as useful.

Rob Marfleet
Rob Marfleet

Senior Group Product, Design Manager

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