{"id":111908,"date":"2022-06-06T12:22:56","date_gmt":"2022-06-06T12:22:56","guid":{"rendered":"https:\/\/staging.wingify.com\/blog\/wow-digital-customer-experiences\/"},"modified":"2026-09-04T15:56:52","modified_gmt":"2026-09-04T10:26:52","slug":"wow-digital-customer-experiences","status":"publish","type":"post","link":"https:\/\/wingify.com\/blog\/wow-digital-customer-experiences\/","title":{"rendered":"How to Deliver \u201cWow\u201d Digital Customer Experiences"},"content":{"rendered":"

Customer centricity<\/a><\/strong> might be one of the buzzwords of business today, but the demand for good service is hardly new. So why does it suddenly matter so much nowadays?<\/p>\n

In our rapidly-changing, technology-driven, multichannel society, the product itself is no longer the sole reason for a customer to interact with your brand.<\/strong> The entirety of the purchasing process is crucial, as it shapes repeat purchases and customer loyalty, lifetime customer value and broader engagement with your brand. As we\u2019ve seen when discussing the experience economy<\/a>, experience matters \u2013 and if you can create this layer of value beyond the mere acquisition of your product, you can get ahead of the game.<\/p>\n

Multichannel means both digital and physical touchpoints: e-commerce stores alongside physical stores, AI-driven service tools alongside customer call centers. Mastering all of these is essential, but where in-person experiences can be managed on an individual and human-controlled basis, digital experiences rely on technology in the back end and the user journey mapping your team has established when building your website and mobile app.<\/p>\n

Given the autonomy with which customers approach digital interactions with your brand, ensuring your online channels are operating smoothly, the transaction and checkout process is clear and bug-free, the page load times are imperceptible, and key information like shipping and returns policies are readily available builds the bare-minimum experience that customers now expect. The next step is to ramp it up and add the \u201cwow<\/em>\u201d factor.<\/p>\n

\"Customers
Customers now expect \u201cwow\u201d experiences when shopping both online and in-person (Source<\/a>)<\/figcaption><\/figure>\n

A great way to knock the socks off your customers is by personalizing their experience<\/a>, leveraging the power of data to curate an exclusive and relevant interaction for them each time they visit your site. Think about tailored product recommendations and discount offers or content that\u2019s targeted to each visitor\u2019s unique desires. If you nail personalization, you\u2019ll also go a long way to nailing retention and repeat business: according to a report by Accenture<\/a>, 91% of consumers are more likely to buy from companies that remember them and provide relevant offers. Not convinced? On the flip side, 74% of customers get frustrated when content has nothing to do with them. Is that a risk you\u2019re willing to run when it comes to how your brand is perceived? Bottom line, bring the \u201cwow<\/em>\u201d or your customers will go elsewhere.<\/strong><\/p>\n

How to go from functional to \u201cwow\u201d customer experiences<\/h2>\n

In previous posts, we\u2019ve explored the notion of experience optimization<\/a>, and that\u2019s your starting point when it comes to customer experience. Here we\u2019re referring to smooth, glitch-free transactions on functional websites with clear CTAs that drive conversion. It\u2019s the bare minimum required in the e-commerce space today, and it\u2019s driven by a continuous feedback loop<\/strong> founded on A\/B testing and leveraging customer data to ensure your platform is always optimized.<\/p>\n

The bare minimum might keep your business viable, but if you want to go to the next level, experience innovation<\/strong><\/a> is the next step toward CX<\/strong> that makes your consumers go wow. Competition in the online shopping space is intense and the leaders secure their advantage by investing in innovation and going beyond the basic transactional elements of product acquisition.<\/p>\n

\"Experience
Experience innovation is key for wowing your customers (Source<\/a>)<\/figcaption><\/figure>\n

Put optimization and innovation together and what do you get? That \u201cwow<\/em>\u201d experience that puts you ahead of your the competition and keeps customers coming back for more. It\u2019s an improve, adapt, anticipate process flow that typifies this dynamic:<\/p>\n

    \n
  1. Improve:<\/strong> Start with basic UX improvements<\/a> to your website to increase your conversions.<\/li>\n
  2. Adapt:<\/strong> Learn and streamline your process so that the team can focus on efficiency and what drives value.<\/li>\n
  3. Anticipate:<\/strong> Surpass your customers\u2019 expectations by creating agility in your optimization, experimentation and innovation approaches that enable creativity and sparkling results.<\/li>\n<\/ol>\n

    Being meaningful and memorable seems like a no-brainer of a strategy, right? Personalize<\/a>, optimize and innovate, and you\u2019ll be top of mind in your category and driving conversion and revenue all the way to the bank.<\/p>\n

    Three keys for ramping up your customer experience<\/h2>\n

    <\/h2>\n

    1. Data-powered customer insights<\/h3>\n

    Knowing and understanding your customers is essential to recognizing \u2013 and eventually anticipating \u2013 their needs. The best approach to building this understanding is through a solid data foundation<\/a> that will allow you to collect and analyze data about customer behaviors and trends. Customers trust brands<\/a> that protect their personal data, so being transparent about data collection and use, and setting up a robust approach to collating and processing that data, will ensure that you retain that all-important trust factor<\/strong> while building a workable infrastructure that serves your optimization and experimentation roadmap. From here, you can understand customer intent: what they\u2019re looking for, what their needs and wants are, and how you can tailor your offering to meet and exceed these expectations. When you get to the point where you know what your customers want before they realize it themselves, you\u2019ll be poised to deliver that next-level experience.<\/p>\n

    <\/div>\n

    2. Create a personalized experience<\/h3>\n

    Your data foundation will also drive your personalization efforts and help you go far beyond that name in a direct email. Given 48% of consumers<\/a> spend more when their experience is personalized, this is another sure-fire strategy to knock your CX out of the park and deliver returns to your business as well. UK-based beauty retailer Fragrance Direct<\/a> used personalization to great effect during the holiday period, designing a \u201cFragrance Finder\u201d tool that provided tailored product suggestions in response to a series of questions about the user\u2019s needs. By then targeting site visitors with a \u201cSearching for a gift?\u201d CTA, the brand leveraged high-traffic shopping periods to both fulfill their customers needs and optimize their experience. This personalized approach delivered a 10% increase in user conversion during peak shopping periods alongside an exceptional experience for Fragrance Direct\u2019s customers.<\/p>\n

    <\/div>\n

    3. Deliver superior interactions through omnichannel coverage<\/h3>\n

    Omnichannel strategy comprises brand touchpoints that cover both in-person, in-store interactions and online web, mobile and social retailing and exchanges that are powered by data, tools and AI. According to Harvard Business Review<\/a> (HBR), this strategy is built on the notion that shopping experiences across multiple touchpoints \u2013 both brick-and-mortar and online stores \u2013 not only differentiates retailers from their peers but gives them an advantage over single-channel businesses.<\/strong> Enabling your customers to engage with you whenever and however they feel like delivers better returns. By powering these experiences with tools like chatbots, self-service and human-driven help centers, you can keep customers coming back again and again.<\/p>\n

    \"Fuel
    Fuel customer loyalty by optimizing shopping experiences across multiple touchpoints (Source<\/a>)<\/figcaption><\/figure>\n

    Take the example of OUI.sncf<\/a>, the European distribution channel of the French railway network, whose team used the AI-powered exploration assistant to support travelers’ itinerary planning and provide personalized suggestions<\/a> for those with high interest scores. The tool not only delivered support to site users when ticket counters were closed, it also drove a 61% increase in web responsive and a 33% increase in desktop conversion rates for online shoppers.<\/p>\n

    Innovate and optimize your omnichannel strategy<\/h2>\n

    To be completely blunt: Customers don\u2019t care about the tiny details of your digital process and platform until those details impact their experience. It\u2019s the experience<\/em> that wows them and keeps them coming back again and again, so building out an omnichannel strategy around brand interactions should be the core of your focus. A study from HBR found that omnichannel customers represent more value for businesses: they spend 4% more in-store and 10% more online than single-channel shoppers. From website to mobile and social engagements, to your customer support centers and in-store, in-person connections, seamlessness and continuous \u201cwow<\/em>\u201d moments will be what sets you apart<\/strong> from others in your category.<\/p>\n

    Consistency also relies on constant optimization of your digital interfaces \u2013 website, mobile app, social touch points \u2013 by adopting a continuous testing approach driven by your experimentation roadmap. This perspective ensures that nothing gets left on the table from a conversion standpoint and also that customers are consistently blown away by their time spent engaging with your brand. What do you get when you put together experience optimization and experience innovation? Digital experience mastery.<\/p>\n

    Looking for more on delivering impactful brand experiences that will wow your customers? Check out Wingify\u2019s digital customer journey<\/a>, a roadmap to driving optimization and<\/em> innovation<\/strong> that will take customer experience for your brand to the next level.<\/p>\n","protected":false},"excerpt":{"rendered":"

    Discover why delivering impactful digital customer experiences that will wow your customers is the key to success in the digital experience economy.<\/p>\n","protected":false},"author":1454,"featured_media":115103,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"post_read_time":0,"footnotes":""},"categories":[10806,10576],"tags":[],"feature":[],"industry-type":[],"product":[],"role":[],"region":[],"class_list":["post-111908","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-conversion-optimization","category-personalization"],"acf":[],"yoast_head":"\nHow to Deliver \u201cWow\u201d Digital Customer Experiences - Wingify Blog<\/title>\n<meta name=\"description\" content=\"Discover why delivering impactful digital customer experiences that will wow your customers is the key to success in the digital experience economy.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wingify.com\/blog\/wow-digital-customer-experiences\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Deliver \u201cWow\u201d Digital Customer Experiences - Wingify Blog\" \/>\n<meta property=\"og:description\" content=\"Discover why delivering impactful digital customer experiences that will wow your customers is the key to success in the digital experience economy.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/wingify.com\/blog\/wow-digital-customer-experiences\/\" \/>\n<meta property=\"og:site_name\" content=\"Wingify Blog\" \/>\n<meta property=\"article:published_time\" content=\"2022-06-06T12:22:56+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-09-04T10:26:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/static.wingify.com\/gcp\/uploads\/sites\/3\/2026\/08\/Blog-og-image@2x-1.png\" \/>\n<meta name=\"author\" content=\"Stephanie Safdie\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/static.wingify.com\/gcp\/uploads\/sites\/3\/2026\/08\/Blog-og-image@2x-1.png\" \/>\n<meta name=\"twitter:creator\" content=\"@Wingify\" \/>\n<meta name=\"twitter:site\" content=\"@Wingify\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Stephanie Safdie\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/wingify.com\\\/blog\\\/wow-digital-customer-experiences\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/wingify.com\\\/blog\\\/wow-digital-customer-experiences\\\/\"},\"author\":{\"name\":\"Stephanie Safdie\",\"@id\":\"https:\\\/\\\/wingify.com\\\/blog\\\/#\\\/schema\\\/person\\\/52c67155148b80da5553ad57b2cb960d\"},\"headline\":\"How to Deliver \u201cWow\u201d Digital Customer Experiences\",\"datePublished\":\"2022-06-06T12:22:56+00:00\",\"dateModified\":\"2026-09-04T10:26:52+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/wingify.com\\\/blog\\\/wow-digital-customer-experiences\\\/\"},\"wordCount\":1423,\"image\":{\"@id\":\"https:\\\/\\\/wingify.com\\\/blog\\\/wow-digital-customer-experiences\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/static.wingify.com\\\/gcp\\\/uploads\\\/sites\\\/3\\\/2026\\\/09\\\/CRO-16.png\",\"articleSection\":[\"Conversion Optimization\",\"Personalization\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/wingify.com\\\/blog\\\/wow-digital-customer-experiences\\\/\",\"url\":\"https:\\\/\\\/wingify.com\\\/blog\\\/wow-digital-customer-experiences\\\/\",\"name\":\"How to Deliver \u201cWow\u201d Digital Customer Experiences - Wingify Blog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/wingify.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/wingify.com\\\/blog\\\/wow-digital-customer-experiences\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/wingify.com\\\/blog\\\/wow-digital-customer-experiences\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/static.wingify.com\\\/gcp\\\/uploads\\\/sites\\\/3\\\/2026\\\/09\\\/CRO-16.png\",\"datePublished\":\"2022-06-06T12:22:56+00:00\",\"dateModified\":\"2026-09-04T10:26:52+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/wingify.com\\\/blog\\\/#\\\/schema\\\/person\\\/52c67155148b80da5553ad57b2cb960d\"},\"description\":\"Discover why delivering impactful digital customer experiences that will wow your customers is the key to success in the digital experience economy.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/wingify.com\\\/blog\\\/wow-digital-customer-experiences\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/wingify.com\\\/blog\\\/wow-digital-customer-experiences\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/wingify.com\\\/blog\\\/wow-digital-customer-experiences\\\/#primaryimage\",\"url\":\"https:\\\/\\\/static.wingify.com\\\/gcp\\\/uploads\\\/sites\\\/3\\\/2026\\\/09\\\/CRO-16.png\",\"contentUrl\":\"https:\\\/\\\/static.wingify.com\\\/gcp\\\/uploads\\\/sites\\\/3\\\/2026\\\/09\\\/CRO-16.png\",\"width\":2400,\"height\":2332,\"caption\":\"Cro 16\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/wingify.com\\\/blog\\\/wow-digital-customer-experiences\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/wingify.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Conversion Optimization\",\"item\":\"https:\\\/\\\/wingify.com\\\/blog\\\/conversion-optimization\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"How to Deliver \u201cWow\u201d Digital Customer Experiences\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/wingify.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/wingify.com\\\/blog\\\/\",\"name\":\"Wingify Blog\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/wingify.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/wingify.com\\\/blog\\\/#\\\/schema\\\/person\\\/52c67155148b80da5553ad57b2cb960d\",\"name\":\"Stephanie Safdie\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/static.wingify.com\\\/gcp\\\/uploads\\\/sites\\\/3\\\/2026\\\/09\\\/stephanie-safdie-150x150.jpg\",\"url\":\"https:\\\/\\\/static.wingify.com\\\/gcp\\\/uploads\\\/sites\\\/3\\\/2026\\\/09\\\/stephanie-safdie-150x150.jpg\",\"contentUrl\":\"https:\\\/\\\/static.wingify.com\\\/gcp\\\/uploads\\\/sites\\\/3\\\/2026\\\/09\\\/stephanie-safdie-150x150.jpg\",\"caption\":\"Stephanie Safdie\"},\"description\":\"Stephanie Safdie holds a bachelor\u2019s degree in English Language and Literature from the University of Maryland, specializing in multimedia studies. She has worked as a social media video creator, freelance copywriter, SEO copywriter at Greenly climate tech, and runs a travel blog Destination Dreamer Diaries.\",\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/in\\\/stephanie-safdie-052336185\\\/\"],\"url\":\"https:\\\/\\\/wingify.com\\\/blog\\\/author\\\/stephanie-safdie\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"How to Deliver \u201cWow\u201d Digital Customer Experiences - Wingify Blog","description":"Discover why delivering impactful digital customer experiences that will wow your customers is the key to success in the digital experience economy.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/wingify.com\/blog\/wow-digital-customer-experiences\/","og_locale":"en_US","og_type":"article","og_title":"How to Deliver \u201cWow\u201d Digital Customer Experiences - Wingify Blog","og_description":"Discover why delivering impactful digital customer experiences that will wow your customers is the key to success in the digital experience economy.","og_url":"https:\/\/wingify.com\/blog\/wow-digital-customer-experiences\/","og_site_name":"Wingify Blog","article_published_time":"2022-06-06T12:22:56+00:00","article_modified_time":"2026-09-04T10:26:52+00:00","og_image":[{"url":"https:\/\/static.wingify.com\/gcp\/uploads\/sites\/3\/2026\/08\/Blog-og-image@2x-1.png","type":"","width":"","height":""}],"author":"Stephanie Safdie","twitter_card":"summary_large_image","twitter_image":"https:\/\/static.wingify.com\/gcp\/uploads\/sites\/3\/2026\/08\/Blog-og-image@2x-1.png","twitter_creator":"@Wingify","twitter_site":"@Wingify","twitter_misc":{"Written by":"Stephanie Safdie","Est. reading time":"7 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/wingify.com\/blog\/wow-digital-customer-experiences\/#article","isPartOf":{"@id":"https:\/\/wingify.com\/blog\/wow-digital-customer-experiences\/"},"author":{"name":"Stephanie Safdie","@id":"https:\/\/wingify.com\/blog\/#\/schema\/person\/52c67155148b80da5553ad57b2cb960d"},"headline":"How to Deliver \u201cWow\u201d Digital Customer Experiences","datePublished":"2022-06-06T12:22:56+00:00","dateModified":"2026-09-04T10:26:52+00:00","mainEntityOfPage":{"@id":"https:\/\/wingify.com\/blog\/wow-digital-customer-experiences\/"},"wordCount":1423,"image":{"@id":"https:\/\/wingify.com\/blog\/wow-digital-customer-experiences\/#primaryimage"},"thumbnailUrl":"https:\/\/static.wingify.com\/gcp\/uploads\/sites\/3\/2026\/09\/CRO-16.png","articleSection":["Conversion Optimization","Personalization"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/wingify.com\/blog\/wow-digital-customer-experiences\/","url":"https:\/\/wingify.com\/blog\/wow-digital-customer-experiences\/","name":"How to Deliver \u201cWow\u201d Digital Customer Experiences - Wingify Blog","isPartOf":{"@id":"https:\/\/wingify.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/wingify.com\/blog\/wow-digital-customer-experiences\/#primaryimage"},"image":{"@id":"https:\/\/wingify.com\/blog\/wow-digital-customer-experiences\/#primaryimage"},"thumbnailUrl":"https:\/\/static.wingify.com\/gcp\/uploads\/sites\/3\/2026\/09\/CRO-16.png","datePublished":"2022-06-06T12:22:56+00:00","dateModified":"2026-09-04T10:26:52+00:00","author":{"@id":"https:\/\/wingify.com\/blog\/#\/schema\/person\/52c67155148b80da5553ad57b2cb960d"},"description":"Discover why delivering impactful digital customer experiences that will wow your customers is the key to success in the digital experience economy.","breadcrumb":{"@id":"https:\/\/wingify.com\/blog\/wow-digital-customer-experiences\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/wingify.com\/blog\/wow-digital-customer-experiences\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/wingify.com\/blog\/wow-digital-customer-experiences\/#primaryimage","url":"https:\/\/static.wingify.com\/gcp\/uploads\/sites\/3\/2026\/09\/CRO-16.png","contentUrl":"https:\/\/static.wingify.com\/gcp\/uploads\/sites\/3\/2026\/09\/CRO-16.png","width":2400,"height":2332,"caption":"Cro 16"},{"@type":"BreadcrumbList","@id":"https:\/\/wingify.com\/blog\/wow-digital-customer-experiences\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/wingify.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Conversion Optimization","item":"https:\/\/wingify.com\/blog\/conversion-optimization\/"},{"@type":"ListItem","position":3,"name":"How to Deliver \u201cWow\u201d Digital Customer Experiences"}]},{"@type":"WebSite","@id":"https:\/\/wingify.com\/blog\/#website","url":"https:\/\/wingify.com\/blog\/","name":"Wingify Blog","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/wingify.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/wingify.com\/blog\/#\/schema\/person\/52c67155148b80da5553ad57b2cb960d","name":"Stephanie Safdie","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/static.wingify.com\/gcp\/uploads\/sites\/3\/2026\/09\/stephanie-safdie-150x150.jpg","url":"https:\/\/static.wingify.com\/gcp\/uploads\/sites\/3\/2026\/09\/stephanie-safdie-150x150.jpg","contentUrl":"https:\/\/static.wingify.com\/gcp\/uploads\/sites\/3\/2026\/09\/stephanie-safdie-150x150.jpg","caption":"Stephanie Safdie"},"description":"Stephanie Safdie holds a bachelor\u2019s degree in English Language and Literature from the University of Maryland, specializing in multimedia studies. She has worked as a social media video creator, freelance copywriter, SEO copywriter at Greenly climate tech, and runs a travel blog Destination Dreamer Diaries.","sameAs":["https:\/\/www.linkedin.com\/in\/stephanie-safdie-052336185\/"],"url":"https:\/\/wingify.com\/blog\/author\/stephanie-safdie\/"}]}},"_links":{"self":[{"href":"https:\/\/wingify.com\/blog\/wp-json\/wp\/v2\/posts\/111908","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wingify.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wingify.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wingify.com\/blog\/wp-json\/wp\/v2\/users\/1454"}],"replies":[{"embeddable":true,"href":"https:\/\/wingify.com\/blog\/wp-json\/wp\/v2\/comments?post=111908"}],"version-history":[{"count":1,"href":"https:\/\/wingify.com\/blog\/wp-json\/wp\/v2\/posts\/111908\/revisions"}],"predecessor-version":[{"id":114756,"href":"https:\/\/wingify.com\/blog\/wp-json\/wp\/v2\/posts\/111908\/revisions\/114756"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wingify.com\/blog\/wp-json\/wp\/v2\/media\/115103"}],"wp:attachment":[{"href":"https:\/\/wingify.com\/blog\/wp-json\/wp\/v2\/media?parent=111908"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wingify.com\/blog\/wp-json\/wp\/v2\/categories?post=111908"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wingify.com\/blog\/wp-json\/wp\/v2\/tags?post=111908"},{"taxonomy":"feature","embeddable":true,"href":"https:\/\/wingify.com\/blog\/wp-json\/wp\/v2\/feature?post=111908"},{"taxonomy":"industry-type","embeddable":true,"href":"https:\/\/wingify.com\/blog\/wp-json\/wp\/v2\/industry-type?post=111908"},{"taxonomy":"product","embeddable":true,"href":"https:\/\/wingify.com\/blog\/wp-json\/wp\/v2\/product?post=111908"},{"taxonomy":"role","embeddable":true,"href":"https:\/\/wingify.com\/blog\/wp-json\/wp\/v2\/role?post=111908"},{"taxonomy":"region","embeddable":true,"href":"https:\/\/wingify.com\/blog\/wp-json\/wp\/v2\/region?post=111908"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}